Patty Caballero is the president and founder of PSC Consulting, a communications and marketing consultancy specializing in helping young and emerging healthcare organizations communicate their value to key audiences. A problem-solver with more than 25 years of experience, Patty develops and implements messages and strategies that match the market. Organizations have a story to tell, but they need to be able to meet the market where it is to be effective in their storytelling. Patty helps organizations of all sizes convey the benefits of their products and services to potential customers, investors and other key partners in ways that have impact. Patty joined myBranchOffice almost a year ago, after first reopening during the height of the pandemic. With her entire family either working from home or doing online school, she needed a place to go. myBranchOffice offered flexibility and the safety protocols to make her feel comfortable. Her favorite aspect of coworking is the ability to work and connect with other people. myBranchOffice provides a productive space with social interaction. She values the quiet and useful workspace and enjoys running into friends and colleagues and having a quick chat.

“At the end of the day,” she says, “it is a functional workspace where I can find the quiet I need to do my work. I find other co-working spaces can be fun but not always productive. I can be productive at myBranchOffice.”